COVERGIRL helps Williams Asset Management to give back

During the past year, the Williams Asset Management team has been working with The Howard County Food Bank to help sort, organize, and stock food products.

In the summer of 2019, while volunteering, we noticed the lack of hygiene and beauty products available within the store. With this, Gary Williams reached out to a contact who currently works for COVERGIRL and the conversation to donate some products began. After six months of careful planning and organizing with the team members from COVERGIRL and Williams Asset Management, on Tuesday, December 3, 2019 (Giving Tuesday) The Food Bank of Howard County received numerous packages on their doorstep.

Here is a list of just some of the items that were donated:

  • ~100 Concealers
  • ~100 Anti Aging Foundation
  • ~100 Eye Enhancers Eyeshadow
  • ~100 Cheekers Blush
  • ~100 Outlast Liquid Lipstick
  • ~100 Katy Kat Lipstick
  • ~100 Oh Sugar Lip Balm
  • ~100 Brow Powder Kits
  • ~50 Clean Foundation Shade Creamy Natural
  • ~150 Eyeshadow Sticks
  • ~60 Vinyl Vow Lip Gloss
  • ~40 Brow Pencils
  • ~30 Lash Blast Active mascaras
  • 3 Full Sets of Full Spectrum Collection
  • ~150 COVERGIRL branded gift bags

And so much more!

Williams Asset Management worked along with Paul McElderry, Director of Food Bank Services, to create a display within the store for those women in our community who are unable to afford these products on their own. Now they have the opportunity to obtain them at The Howard County Food Bank free of charge.



Concealer on shelves
Blush and eye shadow on shelves at the food bank
Simply Ageless products on the shelves at the food bank














The Howard County Food Bank provides food to county residents who have incomes that are at or below 150% of the federal poverty level. The Community Action Council of Howard County (CAC) provides the resources for these eligible individuals and families to shop for needed food and personal items.

Full Shelves at the Howard County Food Bank




Office Manager, Marie Lee helps unpack boxes and assist in setting up the shelves